Snoop Dogg opens S.W.E.D. Long Beach on May 9. Xzibit opens XWCC Marina on April 18. Two hip-hop icons expanding their cannabis businesses in California, one week apart.

Parker Beck and Swaroop Suri built Canna Connect around a simple observation: cannabis culture stayed alive and unfiltered on X while most brands kept posting like traditional marketers. Here's why that gap still exists, and what they're doing about it.

Brilliant & Absurd Creative, Serves As High-Profile Branding Platform District Cannabis, an irreverently innovative cannabis company operating in Washington, D.C., and Maryland, is launching a bold, tongue-in-cheek campaign complete with a petition on Change.org calling on the White House to finally recognize what millions of Americans already know: 4/20 deserves federal holiday status. While the campaign begins in the

Each year, Tucson Weekly's Cannabis Bowl shines a spotlight on the standout dispensaries, products and industry leaders shaping the local cannabis scene. From top-tier flower and concentrates to edibles, vapes and customer experience, these winners represent the best of what Tucson has to offer — as voted by the people who know it best.

On Sunday, April 19, Brooklyn will host a pre-4/20 celebration called High on Vibes with Jadakiss at Society House. The event will blend music, cannabis culture, and premium lifestyle experiences, aiming to redefine how 4/20 is celebrated with intention, creativity, and community. Anchored by a live appearance from hip-hop icon Jadakiss, the daytime mixer will feature the launch of Kiss Café's new product line, elevated mocktail experiences, refined cannabis activations, artisan collaborations, and an immersive setting that brings the Kiss Café world to life.