Rochester to New Rochelle: A Popular Family Owned Marijuana Brand Is on Fire Right Now | stupidDOPE

One year ago, a small craft marijuana brand entered New York’s booming adult-use market—and now, from Rochester to New Rochelle, Silly Nice is lighting up shelves, social media feeds, and concentrate connoisseur wishlists across the state.

Silly Nice, a proudly Black and Veteran-owned cannabis brand, has rapidly become one of the most talked-about names in New York’s new weed economy. With more than 500 licensed brands now operating in the Empire State, Silly Nice didn’t just survive year one—they made it count. Recently named one of the Top 150 Cannabis Brands in the state, the company has also scored a top-five position in the concentrates category, according to Headset sales data.

At the heart of that success is a fan-favorite product: Diamond Powder. Lab-tested and delivering a whopping 87.53% THC, Silly Nice Diamond Powder is a crystalline concentrate that has helped redefine what high-potency means for everyday smokers. Ideal for dabbing, sprinkling into joints, or creating infused experiences, this ultra-pure product has made waves with dispensary buyers and terp lovers alike.

But the family-owned operation didn’t stop there. The Frosted Hash Ball and Bubble Hash quickly followed, rounding out a powerhouse trio of best-selling concentrates that combine potency, flavor, and artisan-level production. Crafted in small batches and made fresh to order, these solventless extracts highlight Silly Nice’s commitment to quality and transparency.

From Fresh Flower to Flavorful Vapes

Silly Nice isn’t only dominating the concentrates game. Their Diamond-Frosted & Live Resin Infused Flower—most notably in the Papaya Wine strain—is earning serious attention. With a striking 47.75% THC rating, these premium buds are coated in live resin and THC diamonds to deliver a slow-burning, terpene-rich smoke that feels both elevated and intentional. It’s a level of detail and potency rarely found in a product that’s available statewide.

The vape market, another competitive segment in New York’s cannabis scene, has also been disrupted by Silly Nice. Their 1G 510 Thread Vape Cartridges come in two classic strains—Runtz (81.96% THC) and Northern Lights(84.66% THC). What sets these apart is the use of 100% cannabis-derived terpenes, resulting in authentic flavor and smooth inhales every time. No fillers, no gimmicks—just real cannabis essence delivered with clarity and power.

And for consumers looking for on-the-go convenience, Silly Nice has released 2G All-In-One Rechargeable Vapes in standout flavors like Tangerine Cookies (81.24% THC) and Pink Starburst (82.46% THC). These ready-to-use pens are rechargeable, discreet, and bursting with strain-specific flavor—ideal for travelers, creatives, or anyone who values consistent, terpene-rich vapor.

Built Different: Why Freshness Matters

Unlike many mass-produced cannabis products that sit for months before hitting dispensary shelves, every Silly Nice product is made only after a dispensary places an order. That means when you pick up a Silly Nice concentrate, flower jar, or vape cart, you’re not getting something that’s lost its edge in a warehouse. You’re getting freshly crafted weed—made in New York, for New York, by New Yorkers.

That freshness translates directly into performance. Terpenes are preserved, potency remains intact, and the overall experience is more dynamic and flavorful. In a state where consumer expectations are rising fast, Silly Nice’s approach to small-batch, made-to-order production sets them apart in the best way.

A Mission-Driven Brand

Beyond the quality of the products, Silly Nice’s identity as a Black-Owned and Veteran-Owned company resonates with conscious consumers and dispensaries looking to support independent businesses. Rooted in Harlem and growing across the state, Silly Nice reflects a different kind of cannabis story—one built on resilience, community, and creativity.

The brand’s growth across cities like Rochester, New Rochelle, Syracuse, Yonkers, and Albany shows that there’s real appetite for family-owned, authentic cannabis products in every corner of New York. Whether you’re visiting a licensed dispensary in the Bronx or scrolling through options online, the Silly Nice name is increasingly synonymous with quality and consistency.

Explore the Lineup

Here’s a breakdown of what’s catching fire right now:

Diamond Powder (87.53% THC) – One of the most potent concentrates in the state. Ideal for dabbing, rolling, or infusing. Crystal clear and lab-tested.

Frosted Hash Ball (52.70% THC) – A hand-pressed 1G hash ball with deep flavor and old-school charm. Designed for pipe smokers, blunt rollers, and hash purists.

Bubble Hash (52.10% THC, 61.93% total cannabinoids) – Solventless, terpene-rich, and perfect for a full-spectrum session.

Diamond-Frosted & Live Resin Infused Flower (47.75% THC) – Premium Papaya Wine buds infused and frosted for unmatched flavor and strength.

Runtz Vape Cart (81.96% THC) – Balanced hybrid with candy-like sweetness, powered by pure cannabis terpenes.

Northern Lights Vape Cart (84.66% THC) – Indica-dominant chill sessions start here. Earthy, sweet, and deeply satisfying.

Tangerine Cookies 2G AIO Vape (81.24% THC) – Energizing, citrus-packed, and made for creative flow.

Pink Starburst 2G AIO Vape (82.46% THC) – Sweet, fruity, and euphoric. Candy vibes meet serious strength.

Each product is rigorously tested for purity and potency, so consumers can trust what they’re inhaling or dabbing. That kind of consistency matters—especially in a state where over 500 cannabis brands are trying to carve out their lane.

What’s Next for Silly Nice?

Silly Nice has no plans to slow down. The brand is expanding rapidly throughout the state and forming deeper partnerships with licensed dispensaries, delivery services, and media outlets. As New York’s recreational market continues to evolve, Silly Nice is positioning itself not only as a top-tier weed brand, but as a company committed to craft, community, and conscious cannabis.

Whether you’re in Rochester’s Flower City Dispensary or visiting the shelves in New Rochelle, the Silly Nice experience is proving to be one of the most memorable in the state. And with more innovative product drops, educational initiatives, and fresh collaborations in the pipeline, this family-run operation is one to watch.

For more info, visit SillyNice.com. You can also find the closest dispensary carrying Silly Nice products via their store locator. Be sure to check for in-stock status before visiting—Silly Nice products tend to sell fast.

And one final reminder: if you have a great visit to a dispensary, ALWAYS TIP YOUR BUDTENDER.